In the Anselmo household, the Cloverleaf has always symbolised the world vision and the desire to take Vermouth all over the world.

Carlo had given a very precise meaning to the Cloverleaf, the sense of orientation as the four cardinal points but above all to each leaf a meaning.

The first represents fame, the second wealth and well-being, the third loyalty to the land and the fourth longevity.

(Carlo Anselmo)